E-Commerce… A new frontier?
Wow, first post on the blog. Am I alone in thinking that eCommerce is still relatively new to the world? I mean sure there are only a million articles, websites, and blogs about the subject but just how new is this portion of the web. Well, let’s think about that for minute. When was the first time you bought something online? Or better yet when was the first time you sold something online. If you’re like most people out there it was probably on a site we all love to hate now. eBay. I’m sure there is great debate on the first major online retailer but my vote goes to eBay. Sure, Amazon is an amazing platform that has revolutionized the internet but most got their start submitting a credit card or other form of payment on the great auction site.
A lot has changed since those early days of online selling. The question is what’s next. It’s only a matter of time before a greater shift occurs from traditional brick and mortar shopping to online shopping cart shopping. That leaves a lot of concerns and questions for both consumers and customers right? I mean when I look online for products it’s very dissimilar to shopping in the physical world. Granted some of the basics still shape my shopping experience such as quality of the storefront, prices, and the selection of products but there is a whole lot more that comes into play. For example, when I go for a drive with an itch in my wallet to blow a few hundred dollars on the new must have gadget I usually pop into a Fry’s or BestBuy. However, when online the first place I hit is Google or another search engine. If there was a second place it would be NewEgg. Why is it that so many that have loyal followings to their favorite brick and mortar stores loose that loyalty the instant FireFox launches? How has Google, shopping cart optimization, SEO, and the plethora of other dynamic challenges impacted business and consumer decisions so vastly. This and many other questions are what we aim to deliver on this blog. Please subscribe to our feeds and I’ll promise that if you are a traditional retailer, E Commerce developer, website designer, or a concerned consumer you’ll find great information every week here.
